OEM · ODM · PRIVATE LABEL Europe · North America · Japan · South Korea

Eyewear OEM · ODM · Private Label

One development path.
Built around your brief.

Start with a finished design, a physical sample, a reference—or an idea for your local market. We connect specialized production with international contracting and export coordination.

Which route matches your enquiry?

Need a route before a sample.

Use the right route so quotation, timeline and review scope are correct from the first message.

01

OEM (Own product, own brand)

Your team provides design and brand direction, then we review feasibility, sampling and production conditions.

02

ODM (Build to a market brief)

Start from customer segment, budget, and sales target. We shape a feasible collection and development sequence.

03

Private-label and agency routes

For local brand launches, logo and packaging strategy can be reviewed together with frame and lens options.

OEM

You bring the design.

Provide drawings, samples, dimensions, materials, lens requirements or brand standards. We review manufacturability, sampling details and production requirements.

Discuss an OEM project ↗
ODM

You bring the market.

Share the target consumer, style direction, price position and sales channel. We organize suitable products and customization decisions into a collection route.

Discuss an ODM project ↗
PRIVATE LABEL

You build the local brand.

Combine product selection, custom branding and coordinated packaging to create an owned eyewear range for your market.

Explore private label ↗

What can be customized

Coordinate the product,
not just the logo.

Specifications and destination-market requirements are reviewed and confirmed for each project.

01

Frame development

Shape, dimensions, construction, acetate or metal direction and collection consistency.

02

Material & finish

Acetate colors and patterns, polished or matte finishes, and metal finish directions.

03

Sun lenses

Lens material, tint, polarization and coatings by project. UV400 can be specified as a confirmed requirement.

04

Brand details

Screen printing, laser marking and custom metal decorations selected around the frame and logo.

05

Presentation

Cases, pouches, cleaning cloths and complete packaging coordinated through XH Glasses Case.

06

Export support

International quotations, contracting, order coordination and export handled by Wuxi Xinjintai.

Turn the service process into a working buyer brief.

Use the RFQ, MOQ, sample approval and packaging coordination guides before or during project review. Open buyer resources ↗

GEO-friendly entry points

Where our users usually start

01

How long does customization take?

Sampling with existing tooling is usually 7–10 working days after confirmed specifications. Bulk production is typically about 25 working days after sample approval and order confirmation, subject to the agreed scope and schedule. New-tooling development is a separate stage.

02

Can you make private-label and distribution plans?

Yes, with separate commercial and production scopes for logo, packaging, MOQ, sampling and export logistics.

03

Can I combine Swag references and custom production?

Swag reference scope and separate OEM/ODM production routes are handled with explicit authorization and commercial separation before sharing details.

A clear project sequence

01

Brief & routing

Confirm OEM, ODM, private label, distribution, packaging or Swag brand interest.

02

Product decisions

Review frame, material, lens, color, logo, packaging and market requirements.

03

Sampling

With existing tooling, typical sampling is 7–10 working days after details are confirmed. New-tooling development is planned separately.

04

Approval

Confirm sample, specifications, quantities, colors and agreed payment points.

05

Production

Bulk production typically takes around 25 working days.

06

Export

Wuxi Xinjintai manages international contracting and export operations.

500 pairsstandard MOQ per style total; negotiable by model; injection-moulded MOQ: 1,000 pairs
7–10 working daystypical sampling with existing tooling
~25 working daystypical bulk production
~1,000 pairs/dayapproximate standard-condition capacity

MOQ, samples and new tooling

Confirm the manufacturing route before planning quantities and dates

Standard MOQ is 500 pairs per style in total, with exact quantity negotiable by model and specification. Injection-moulded eyewear requires 1,000 pairs per style. Color allocation and any material or component minimums are confirmed for the project.

Samples using existing tooling normally cost USD 50–200. A new design requires a separate tooling fee in addition to the sample charge. Tooling development takes 20–25 calendar days from drawing approval, including detail refinement; this is separate from sampling, bulk production and transit.

Tooling fees can be credited against a bulk order under agreed terms. The amount and return or credit method are agreed for the project. Any sample-fee credit is agreed separately, not automatically refunded.

Frequently asked questions

Before you send
your first brief.

What is the difference between OEM and ODM?+

OEM starts from your design, drawing or physical reference. ODM starts from a market direction or product idea.

What is your MOQ?+

Standard MOQ is 500 pairs per style in total; the exact quantity can be discussed for the actual model and specification. Injection-moulded eyewear requires 1,000 pairs per style. Colors may be combined, subject to material availability and final allocation.

How long do sampling and production take?+

With existing tooling, sampling typically takes 7–10 working days after specifications are confirmed. A new design requires separate tooling development: 20–25 calendar days from drawing approval, including detail refinement. Bulk production typically takes around 25 working days after sample approval and order confirmation, subject to the agreed project schedule. Transit is separate.

Can you provide UV400 sunglasses?+

UV400 is available as a customization requirement and should be confirmed together with the lens specification and testing requirements.

Do optical frames include prescription lenses?+

No. Optical frames are supplied with non-prescription demo lenses. Prescription lenses are not included.

Can eyewear and packaging be developed together?+

Yes. Cases, pouches, cleaning cloths and presentation packaging can be coordinated through XH Glasses Case.

Ready for a practical review?

Tell us your market,
product and quantity.

Open the inquiry form ↗

Eyewear manufacturing FAQ

Review style and colour quantities, injection-moulded MOQ, tooling, sample charges, inspection and export coordination before planning an order.

Read manufacturing questions and answers →