OEM · ODM · PRIVATE LABEL Europe · North America · Japan · South Korea

OEM / ODM manufacturing category

Private Label Eyewear for Brands and Distributors

Build a private-label programme around an agreed eyewear specification, authorized branding and coordinated packaging. XH Glasses supports brands, distributors and other B2B buyers without claiming ownership of the customer’s brand or guaranteeing market results.

MOQ
500 pairs per style
Exact quantity negotiable by model.
Sample
7–10 working days
Production
About 25 working days
Discuss this category ↗

Direct answer

XH Glasses supports private-label eyewear programmes that combine an agreed frame, non-prescription sun or demo lens, authorized branding and coordinated packaging. Acetate and selected metal sunglasses or optical frames can be reviewed. Each model, logo application and packaging component receives its own specification, sample, approval and commercial confirmation.

Customization direction

Product, branding and packaging in one project plan

Standard MOQ is 500 pairs per style in total; exact quantities can be discussed for the model and specification. Colors may be combined, subject to materials, lenses, components and process feasibility. Sampling is typically 7–10 working days after requirements are confirmed; bulk production is approximately 25 working days after sample approval and order confirmation.

Product, artwork, packaging, testing, documentation and commercial terms are confirmed case by case. The buyer remains responsible for authorized brand use, consumer claims, sales channels and destination-market obligations.

01

Choose a development starting point that matches the brief

A private-label project may start from buyer-owned drawings, a buyer-owned physical sample, an authorized visual reference or a defined market direction. OEM follows buyer specifications; ODM begins with an agreed concept or available construction direction and adapts it through documented development. Neither route creates automatic design ownership, exclusivity or permission to copy third-party products. Tooling, files, confidentiality and any special rights must be agreed in writing.

  • Buyer-owned OEM specification
  • Authorized reference or physical sample
  • ODM direction with defined changes
  • Rights and commercial boundaries recorded separately
02

Build the product range before multiplying SKUs

Select the core route—acetate or metal, sunglasses or optical frames—then define style count, colors, lens versions, logos and quantities. Standard MOQ is 500 pairs per style in total; exact quantities can be discussed for the model and specification. Colors may be combined, but material, lens, component and decoration minimums can change the feasible allocation. A controlled first matrix makes sample approvals, stock planning and replenishment easier to understand without promising sales performance.

  • Product and intended-use decision
  • Style, color, lens and logo matrix
  • Quantity per model and proposed color split
  • Target market and launch timing
03

Apply the brand through controlled artwork and samples

Screen printing, laser marking and custom metal decorations can be reviewed according to the frame surface and artwork. The buyer must own or be authorized to use every submitted name, logo, design and reference. XH confirms how approved artwork is applied to the product; it does not register, own or clear the customer’s trademark. Exact color, position and appearance should be approved on physical samples and dimensioned artwork records.

  • Authorized vector artwork
  • Logo process and placement drawing
  • Model and color identification
  • Physical brand-detail approval
04

Coordinate eyewear and packaging without merging responsibilities

Cases, pouches, cleaning cloths, cards and retail packaging can be coordinated through XH Glasses Case. Eyewear and packaging may have different production entities, materials, MOQs, samples, lead times, inspection records and quotations. A shared timeline can reduce duplicated communication and fit mismatches, but no fixed freight saving or universal cost reduction is promised. Final frame dimensions should be used to approve case fit and pack-out.

  • Case, pouch and cleaning cloth options
  • Shared artwork and color references
  • Separate MOQ, quotation and sample approval
  • Fit, pack-out and ready-date coordination
05

Assign commercial and market responsibilities clearly

XH Glasses is operated by Wuxi Xinjintai International Trade Co., Ltd., which handles international enquiries, commercial coordination and export. Eyewear production for agreed projects is carried out by Ronghao (Shenzhen) Glasses Co., Ltd. at its production facility in Huizhou. The buyer remains responsible for brand rights, consumer claims, sales channels and destination-market obligations unless a written agreement assigns a specific task differently.

  • Contract and export route confirmed in writing
  • Production scope linked to the approved model
  • Buyer-owned brand and market decisions
  • Testing and documentation planned for the final product

Specification decisions

What the buyer confirms.
What XH reviews.

DecisionBuyer inputXH project review
Product matrixFrame route, style, color, lens, quantity and destinationFeasibility, minimums and quotation structure
Brand systemAuthorized logo files, model names, colors and placementApplication process and sample appearance
Packaging scopeCase, pouch, cloth, card, box and pack-out needsSeparate specifications, sourcing and timeline
Approval recordNamed reviewer, sample versions and open changesProduction release against approved references
Market evidenceClaims, tests, labels, importer and document ownershipAgreed sample and document coordination
Commercial scopeTooling, confidentiality, ownership, Incoterm and timingWritten quotation, contract and export handover

Before quotation

Prepare a private-label programme brief

The most useful first brief connects the intended customer and market with a manageable product matrix. It should also identify brand-rights, packaging, evidence and approval decisions that affect the quotation, rather than asking for a generic price list.

Project route

From brief to
shipment handover.

  1. 01Brand, rights and project-route review
  2. 02Product and packaging scope matrix
  3. 03Model-level quotation and sampling plan
  4. 04Physical sample, artwork and packaging approvals
  5. 05Production, inspection and ready-date coordination
  6. 06Export documents and shipment handover

Capabilities, materials, timing, testing, documentation and commercial terms apply only when stated in the final quotation or written agreement.

500 pairsTypical MOQ per style total; proposed colors reviewed together
7–10 daysTypical sampling after relevant requirements are confirmed
~25 daysTypical production after sample approval and order confirmation
Demo lensesOptical frames only; no prescription lenses supplied

Frequently asked questions

Confirm the scope
before sampling.

What is included in a private-label eyewear project?+

The agreed scope may cover frame development, non-prescription sun or demo lenses, colors, logo application, packaging coordination, sampling, production and export coordination. Each item is specified and quoted separately.

Does XH Glasses register or own the customer’s brand?+

No. The buyer remains responsible for its brand name, trademark clearance, artwork rights, sales channel and destination-market obligations. XH may request evidence that submitted names, designs and artwork are authorized.

Can I start with 500 pairs in several colors?+

Standard MOQ is 500 pairs per style in total; exact quantities can be discussed for the model and specification. Colors may be combined. The proposed split remains subject to material, lens, component, decoration and packaging minimums.

Can eyewear and branded packaging be coordinated together?+

Yes. Cases, pouches, cleaning cloths and related packaging can be coordinated through XH Glasses Case. Product scope, MOQ, samples, quality responsibility, timing and quotation are confirmed separately.

Does a private-label project guarantee exclusivity or sales results?+

No. Design ownership, tooling, confidentiality, exclusivity and territory apply only when expressly agreed in writing. Manufacturing support does not guarantee retail acceptance, revenue or profit.

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